Strategic Brand Management (Record no. 2995)

MARC details
000 -LEADER
fixed length control field 00348nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250414b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788131756898
100 ## - MAIN ENTRY--AUTHOR
Author KELLER Lane Kevin
245 ## - TITLE STATEMENT
Title Strategic Brand Management
250 ## - EDITION STATEMENT
Edition statement 3
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Delhi
Name of publisher Pearson Ltd.
Date of publication 2012
300 ## - COLLATION
Pagination xxi, 639p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD6960
Item number .K44
Holdings
Source of classification or shelving scheme Not for loan Permanent location Current location Date acquired Accession No. Full call number Barcode. Koha item type
Library of Congress Classification   Samuel Ogbemudia Main Library, University of Abuja Samuel Ogbemudia Main Library, University of Abuja 04/14/2025 2014/441184 HD6960.K44 2025-1363 Books