000 00625cam a22002054i 4500
008 130801s2014 ilu b 001 0 eng
020 _a9781450424981 (hbk.)
020 _a1450424988 (print)
050 0 0 _aGV716
_b.M85 2014
082 0 0 _a338.4/3796
100 1 _aMullin, Bernard James.
245 1 0 _aSport marketing /
_cBernard J. Mullin, Stephen Hardy, William A. Sutton.
250 _aFourth edition.
260 _aU.S.A
_bHuman Kenetic
_c2014
300 _axix, 482 pages :
_bcolored illustrations ;
650 0 _aSports
_xMarketing.
700 1 _aHardy, Stephen,
700 1 _aSutton, William Anthony,
942 _cBK
999 _c2617
_d2617