| 000 | 00382nam a22001337a 4500 | ||
|---|---|---|---|
| 008 | 250731b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0029170451 | ||
| 050 |
_aHD69 _b.K37 |
||
| 100 | _aNOEL, Kapferer Jean | ||
| 245 | _aStrategic Brand Management: New Approaches to Creating and Brand Equity | ||
| 260 |
_aU.S.A _bMaxwell Macmillan Canada _c1992 |
||
| 300 | _av, 241p. | ||
| 942 | _cBK | ||
| 999 |
_c4391 _d4391 |
||